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Tag Archives: web community
Must Read Web Marketing Book: D. M. Scott’s “The New Rules of Marketing & PR”
Michael Volpe, VP Marketing at Hubspot, the web marketing software company, pointed me to this book in one of his presentations. I have been sufficiently impressed by the quality of HubSpot’s work that I ran over to my local library … Continue reading
If Content Is King on the Web? – What Are the Best Modes of Communication?
If you are trying to build traffic and adhesion for your business on the web, “content” is central to any strategy. But, what is this “content”? How do you decide what the content should be? The answer to this question … Continue reading