Tag Archives: Strategy/Planning

Why Should You Develop a Business Plan for Going Concern, How to Do It, and How Do You Convert the Plan Into Action?

Posted on September 2, 2010 by Mark Orton

Why Should You Develop a Business Plan? For every startup the development of a business plan is a required first step. It is so obvious – business schools have course on writing the business plan and it is impossible to … Continue reading →

Posted in Business structure, Financial Management, Strategy/Planning | Tagged business plan, ceo, customers, financial statements, innovation, Marketing/Sales, opportunities, owner, People, Product Development, strategic plan, strategies, Strategy/Planning, tasks, team | Leave a comment

Podcast: Outsourcing – not a strategy that is as simple as a make or buy decision

Posted on November 5, 2009 by Mark Orton

Outsourcing is sometimes seen as a panacea, especially for startups. However, a sound knowledge of business practices is required to make outsourcing really work.

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Posted in Business structure, Podcasts, Strategy/Planning, Supply Chain | Tagged Boeing, business strategy, entrepreneur, fundamental component, mammone, outsourcing, outsourcing decisions, Podcasts, Richard Mammone, rutgers university, Strategy/Planning | Leave a comment

Outsourcing – not a strategy that is as simple as a make or buy decision

Posted on November 5, 2009 by Mark Orton

Outsourcing functions is a key element of every business’s strategy. Richard Mammone, Rutgers University BEST Institute, has written a brief article, “Humility and the Successful Startup: Every skill required to form a business should be judged on make-or-buy grounds. If … Continue reading →

Posted in Business structure, Functional Skills, Strategy/Planning, Supply Chain | Tagged Boeing, business strategy, entrepreneur, fundamental component, mammone, outsourcing, outsourcing decisions, Richard Mammone, rutgers university, Strategy/Planning | Leave a comment

Are You Afraid of Your Financial Statements?

Posted on December 15, 2008 by Mark Orton

I picked up this little book, Warren Buffett and the Interpretation of Financial Statements – the search for the company with durable competitive advantage (Scribner: New York, 2008), thinking that I might learn something valuable about the current economic mess … Continue reading →

Posted in Book Reviews, Financial Management | Tagged assets, Balance, balance sheet, Cash, cash flow statement, depreciation, equity, financial statements, Income, income statement, John Bogle, leverage, loans, Statement, Strategy/Planning, Warren Buffett | Leave a comment

Getting the Right Things Done – the manager’s focus

Posted on April 24, 2008 by Mark Orton

Peter Drucker wrote a charming little book in 1967, The Effective Executive: The Definitive Guide to Getting Things Done. I have now read it numerous times and each revisit rewards me. Just this morning I was speaking with a manager … Continue reading →

Posted in Book Reviews, Strategy/Planning | Tagged Drucker, future, opportunities, past, problem solving, problems, results, right things, Strategy/Planning, Yesterday | Leave a comment

Must Read Web Marketing Book: D. M. Scott’s “The New Rules of Marketing & PR”

Posted on February 27, 2008 by Mark Orton

Michael Volpe, VP Marketing at Hubspot, the web marketing software company, pointed me to this book in one of his presentations. I have been sufficiently impressed by the quality of HubSpot’s work that I ran over to my local library … Continue reading →

Posted in Book Reviews, Marketing/Sales, Strategy/Planning, Web/Internet | Tagged authenticity, Blogs, D. M. Scott, Hubspot, market research, Marketing/Sales, Michael Volpe, Podcasts, Strategy/Planning, web community, web content, web marketing, web pr, web services | Leave a comment