Tag Archives: customers

A Silent Client Is Not Necessarily a Happy Client

Are You Holding Silent Clients in Contempt? Do you think that a client who patiently waits for you to get work done for them without complaining is a happy client? In a world with lots of squeaky wheels and more demands than … Continue reading

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Why Should You Develop a Business Plan for Going Concern, How to Do It, and How Do You Convert the Plan Into Action?

Why Should You Develop a Business Plan? For every startup the development of a business plan is a  required first step. It is so obvious – business schools have course on writing the business plan and it is impossible to … Continue reading

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Business Coaching

                              Business owners and managers have plenty of work and lots toworry about. This seems to be the natural state of being entrepreneurial and liking to … Continue reading

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The 6 New Management Imperatives by Bruce Temkin – comments

Bruce Temkin has published a free book on his blog[[1]], The 6 New Management Imperatives – Leadership Skills for a Radically Changed Business Environment. Mr. Temkin sets out to define a “new set of skills” for managers. These are the … Continue reading

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Proven Checklist for Business Success – How Do You Put Them Into Action?

I receive a regular email titled, “Management Intelligence…… from Edward de Bono and Robert Heller”[[1]] . Their most recent email was “Management Intelligence: A proven checklist for business success”. Here is the checklist they provided: “DO YOU… IMPROVE basic, measured … Continue reading

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Unhappy Prospects and Customers – a gold mine

A client told me a story today that illustrates a principle that every business owner or manager needs to embrace and act on. Unhappy prospects or customers are an opportunity to display your real value and win a fan for … Continue reading

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TED Talk by Tim Brown of IDEO – Why Design Is Big Again

I have not read Tim Brown’s book Change By Design, but this TED talk strikes me as very valuable in itself. I look forward to reading the book which has just been published. The focus on involving end users, rapid … Continue reading

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Understanding Your Customers Comes Before “The Five P’s of Social Media”

In his posting The Five P’s of Social Media–Where Do You Start? on the Fast Company site, Lon Safko writes about where to get started in social media that:  “The Five P’s are; Profiles, Propagate, Produce, Participate, and Progress”. His … Continue reading

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Podcast – Increase Your Value Through Customer Perception in Professional Services

Increase customer perceived value by managing expectations, making services visible, and following up.

This podcast is 12 minutes 41 seconds long. A text version is available here

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Increase Your Value through Customer Perception in Professional Services

Most professional services firms, and many other companies where services are a significant component,  are troubled by customers who do not perceive or understand the true value of what they are providing. They have difficulty getting customers to pay for upfront diagnostic/assessment work,  concept modeling, … Continue reading

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